# WA Business Dashboard Platform - Product Requirements

## Overview
A complete web dashboard to manage WhatsApp Business operations through API integration. The platform acts as an admin dashboard, API backend, webhook receiver, and async processing engine.

## Goals
- Manage contacts and phonebook
- View inbound and outbound messages
- Save and manage draft messages
- Send single and bulk messages
- Manage templates
- Manage users and roles
- Configure API, webhook, and sender settings
- Monitor webhook, jobs, and activity logs

## Core Modules
1. Authentication and RBAC
2. Dashboard overview and analytics
3. Contacts and tags
4. Conversations and messages
5. Draft management
6. Campaigns and broadcast
7. Template management
8. WhatsApp API integration settings
9. Webhook settings and logs
10. User management
11. Activity logs and queue monitor

## Functional Requirements
- JWT-based auth with role permissions
- Contacts CRUD with import/export and tagging
- Message list with filters and status tracking
- Conversations inbox with assignment and notes
- Draft approval flow
- Bulk send with queue and scheduling
- Template builder with variable preview
- Public webhook endpoint with signature verification
- Webhook logs with raw payload viewer and retry
- Queue/job monitoring
- Audit logging for admin actions

## Non-Functional Requirements
- Secure secret storage
- HTTPS public webhook endpoint
- Idempotent webhook processing
- Queue-based bulk sending
- Provider abstraction for future switching
- Responsive desktop-first admin UI

## User Roles
- Super Admin
- Admin
- Operator
- Viewer

## Success Metrics
- Message delivery rate
- Failed message rate
- Webhook success rate
- Average job processing time
- Campaign completion rate